Controlling our love life with a flick of the finger on our smartphone with the same ease we check messages from work or order products from online stores.
Has finding love reached a whole new level of casualness and ease?
Besides Tinder, there is Hinge, True View, Tickr, Coffee Meets Bagel, Dattch, Christian Mingle and Tastebuds.
In the last year alone, the dating apps The League, The Catch, Dapper, Happn, The Dating Lounge and Wyldfire were launched, More Malaysians Catching The Dating App Fever As with most social trends, it was only a matter of time before dating apps started to pick up among Malaysians too.
When we talk about dating and social media sites, we associate them more with traditional desktop online dating which has really established its presence in the last 15 to 20 years.
A Pew Research Centre study on ‘Dating and Mating in the Digital Age’ conducted last year revealed that 66% of online daters had actually gone on a date with someone they met online with 23% of them having entered into marriage or a long term relationship after meeting through these sites.
However, many of these apps still use Facebook as their ‘home base’ whereby users usually sign in through Facebook to reduce the probability of fake profiles.